How to Build a Massive Following on Twitter
How many followers do you currently have on Twitter? Everyone using Twitter is always looking for ways they can get more followers, as more followers in the eyes of other users mean more influence. And aside from that, it also opens doors for so many opportunities like brand sponsorship and many others.
For businesses on Twitter, having a large number of followers help potential customers to trust your brand and want to do business with you. Top businesses are using Twitter to communicate with their customers and target audience.
People are more likely to engage and follow an account with plenty of followers. So, if you are looking for ways to build a massive following on Twitter without doing follow-for-follow, buying followers, or other tricks that may get your account deactivated, then you are in the right place.
Here are 7 ways you can build a massive following on Twitter in 2022.
Post Relevant Tweets
Users don’t follow accounts that are of no value to them. You must strive to provide value with your tweets. That is how you can stand out from the crowd and grow your followers. Your followers will continue to grow as far as you are posting quality content.
People want to join meaningful conversations. And if you are lucky, one of your tweets might go viral and drive massive attention to your profile.
If you’re using your account for business purposes, you should be sharing useful tips related to your business that readers can find value in. It is not just about using your account to promote your business. Readers should land on your profile and have a reason to follow your account.
And most importantly, don’t forget to include visuals in your tweet. Tweets with visuals receive more likes, comments, and retweets than those without. Include visuals like images, videos, GIFs, and infographics into your tweets when needed.
One tweet a day is not enough. You have to tweet frequently all through the day. People follow a lot of accounts. So, if you want people to see your tweet on their feeds, then you must be posting frequently. When you tweet more, you get a better chance of people seeing your tweet.
If you only tweet in the morning, people who log into their account in the afternoon or evening may not see your tweet. But if you tweet morning, afternoon, and evening, more people will see your tweet and engage with it.
When your tweet receives engagement, it increases its reach, and this makes more people who don’t know your account see your tweet and possibly follow your account.
The fastest way to grow your account with massive followers is to tweet frequently. You can create a content calendar to plan out your content ideas.
Make Time for Engagement
Twitter is a social media platform. So, you need to be social with your account if you want to grow fast.
If you want your followers to engage with your tweets, you need to also engage with their tweets. Sometimes, you have to give engagement to receive engagement unless you are an influencer.
Engaging with your followers or other users is a sure way to gain exposure. Most times accounts follow you and forget. By engaging with their content, you are exposing your account to them and this also gets other people who are engaging with their tweets to know you and possibly follow your account.
You can dedicate 10-20 minutes three times a week or daily (if you have the time) to commenting on people’s accounts and engaging them in conversation. Retweeting other people’s tweets is one sure way to gain the attention of the user and start a conversation with them.
Retweeting can just be your strategy to grow your account. So many have built a massive following on Twitter by retweeting other people’s tweets. They don’t post. they just retweet as many tweets that are relevant to their audience.
Have a Well-Optimized Profile
Your profile is what most users check before they hit the follow button. It is like a resume. If your profile is not organized professionally, you may lose the chance to build a massive following on Twitter.
Make sure your profile is 100% complete. Your profile must have a profile picture, header photo, location, name, and username. Your bio should tell visitors about you so they can have a reason to follow you.
For business, you can use your logo as your profile picture and use your bio to tell potential customers about your business. Don’t forget to include your website link or landing page in your profile.
Always Use Hashtags
Twitter hashtags are one way to make your posts searchable and gain exposure. Including hashtags in your tweets gives you access to a wider audience (that is, people following the tags). It is also a form of Twitter SEO for your account.
The best way to use hashtags is to search for a trending tag and create a tweet related to it. This will make your tweet visible to people interested in the tag. And if your tweet is interesting enough, it can get multiple retweets and eventually go viral.
When your tweet goes viral, you will certainly gain new followers during that period. Adding 2-3 relevant hashtags to your tweet is ideal for visibility.
Connect with Twitter Influencers
Look for 2-3 influencers in your niche and engage with their tweets. Replying and retweeting their tweets can get them to notice you and check out your account. If your account is interesting to them, they may follow you back.
Also, they may see and like one of your tweets and retweet it. If this happens, the followers of this influencer will see your tweet, and a majority of their followers will follow you. Why? Because they believe that for someone they look up to, to retweet your tweet, it means you are valuable.
This one retweet alone can generate for you hundreds of followers within 24 hours for your account.
Follow More People to Get More Followers
You are not the only person trying to build a massive following on Twitter. Everybody on Twitter is looking for opportunities to get more followers. Users always feel guilty when they don’t follow an account back especially when the account have some valuable information or fun tweets.
So, following more people is one way to grow your Twitter account. Look for people related to your interest using hashtags. If you are interested in soccer and do tweet about it sometimes, you can use the tag #premierleague to look for people with the same interest as yours and follow them.
Dedicate 10-20 minutes every day and see your account grow fast to thousands of followers.
Growing followers on Twitter takes time and effort. You must stick to a strategy and be consistent to see tremendous growth for your account. Following the tips discussed above will result in phenomenal gain in the number of followers you have.